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Posted By: cancelbotWhat would be interesting to know is the Northern Authority's total budget, and the amount that is allocated to PR/advertising. On its own, $140,000 does not seem like a crazy amount of money to spend on PR, but if the organization's total budget is $2 million, then maybe it is.The idea of "advertising" or "promotion" for an agency of this nature is absurd, no matter the amount.
A little context is necessary here.
Posted By: JimmytufishPosted By: cancelbotWhat would be interesting to know is the Northern Authority's total budget, and the amount that is allocated to PR/advertising. On its own, $140,000 does not seem like a crazy amount of money to spend on PR, but if the organization's total budget is $2 million, then maybe it is.The idea of "advertising" or "promotion" for an agency of this nature is absurd, no matter the amount.
A little context is necessary here.
If they have to advertise, you gotta' know somethings wrong with what they're doing. What they're doing has to change and advertising won't change things.
What next...an ad jingle for eveyone to sing along to??Thankful People:grumpy old man
Posted By: grumpy old manIt is not the responsibility of the CFS to promote positive role models. As positive as that may be. They need to stick to their knitting. After all they keep pleading poverty "we are chronically underfunded."